Market Niche: UNEX Stockbroking activities are designed specifically to target a segment of the market, which include high-networth individuals, corporate and institutional clients.
Profiling: Our approach to Stockbroking is unique and this is based on our belief that no two clients are the same. First we profile our clients to get to know them. We then try to ascertain the intended duration of the investment (short, medium or long term). We also want to understand the purpose of the investment (speculative, income, growth or a combination). Once all relevant information pertaining to the client is ascertained, we then go to work.
Equity Selection: At UNEX we consider, equity selection an integral aspect of stockbroking. Just as client vary in their investment needs and objectives, so can equities be classified into different categories such as blue chips, speculative stocks, growth stocks, income stocks etc. Our efficiency in matching individual client’s needs with the right kind of equity is what separates UNEX from the rest.
Selling Clients: For clients who want to sell their shares, UNEX would ensure smooth verification of the share certificate, trading of the shares at the best market price and prompt payment.
Nominal and Transmission Service: Our stockbroking activities include transfers wherein clients especially individuals who wish to transfer shares to family members could do so in as little time as possible. We also offer transmission service whereby equity holdings of deceased persons can be legally transferred to their beneficiaries in accordance with their will and testament.
Strength:
- Power of Strong team work
- Well capitalized (N3 billion)
- High level top Board and Management
- Extensive market experience
Weakness:
- Not yet among the top 10 names in the market
Opportunities:
- Nigeria has a large market to explore
- New asset classes and securities to be introduced to the market
- Customers of failed stockbroking firms are there to market
Threat:
- Investors’ apathy due to losses of 2008
- Tough competition from top 10 firms
- Global economic down turn
- Fear of unfavourable government policies
